How to Reduce Your LeanData Subscription Cost

LeanData provides a leading Revenue Ops platform for high-growth B2B companies, helping them improve the buyer experience and accelerate revenue generation. LeanData excels in Lead-to-Account Matching, Routing, and Marketing Attribution solutions, connecting the right data to the right people at the right time.

Minimum Estimated Potential Savings: 22%

How to Reduce the Cost of LeanData Subscription

Direct Cost Reduction Techniques

Optimize User Licenses

• Audit User Licenses: Regularly review user licenses and remove inactive users to avoid unnecessary costs.
• Permission Sets: Utilize permission sets to grant specific functionalities instead of assigning full licenses for basic needs.

Data Storage Management

• Archive Old Data: Archive outdated data to reduce storage consumption and associated costs.
• Data Validation Rules: Implement data validation rules to prevent unnecessary data entry that consumes storage.

Process Automation

• Workflow and Approval Processes: Automate manual tasks through workflow and approval processes to minimize the need for additional licenses.

Implementing Workarounds to Reduce Subscription Costs

Integrations with Free/Freemium Tools

• Zapier: Use Zapier to automate tasks that might otherwise require additional licenses (e.g., basic data cleansing).
• Slack: Integrate with freemium tools like Slack for internal team communication and collaboration.

Bundling Options for Cost Savings

Pairing/Bundling for Discounts

• Partner Programs: Check if your company qualifies for partner discounts through partnerships with other software providers. For instance, some cloud storage services offer discounts when bundled with platforms like Salesforce.

Negotiating with Support

Contact Customer Support for Discounts

• Discuss Usage Patterns: Engage with LeanData support to discuss your current usage patterns. They might offer discounts based on your specific needs and historical data.
• Negotiate Renewal Rates: Before your subscription renews, negotiate renewal rates with support. Demonstrating loyalty and commitment to the platform can sometimes lead to better pricing.

Switching Subscription Types

Switching to Annual Subscriptions

• Annual Subscriptions: Switching to an annual subscription often comes with a discount compared to monthly billing.

Reducing Inactive Users

• Review User Activity: Regularly review user activity and remove inactive user licenses to optimize costs.

Alternatives to LeanData

Exploring Alternative Solutions

While LeanData offers robust features, exploring alternatives may provide cost-saving opportunities:

• Engagio: A marketing orchestration platform that aligns marketing and sales efforts to create personalized buying experiences. Learn more about Engagio.
• Terminus: An account-based marketing platform that helps businesses target, engage, and grow their key accounts. Learn more about Terminus.
• Demandbase: A comprehensive account-based marketing solution that helps businesses identify, target, and engage the right accounts. Learn more about Demandbase.
• Openprise: A data orchestration platform that automates data management processes to improve marketing and sales performance. Learn more about Openprise.

Open-Source Solutions

• Open-Source Tools: Depending on your needs, explore open-source solutions that might offer similar functionalities at a lower cost. Utilize resources like “Opensource for LeanData” to discover applicable tools.

By implementing these strategies, negotiating with support, and exploring alternative solutions, you can effectively manage and reduce your LeanData subscription costs while maintaining access to essential features and functionalities.