Mailchimp Pricing and Features overview 2025
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Mailchimp
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Mailchimp

85%

Mailchimp is a user-friendly marketing platform known for email campaign management, marketing automation, audience management, and analytics. It caters to small businesses, e-commerce, content creators, and marketing professionals for effective and targeted marketing campaigns.

Pricing and Features

Plan Contacts Price (Monthly) Key Features
Free Up to 500 $0 Up to 1,000 email sends/month, email & social posting, CRM, landing pages, email support (first 30 days)
Essentials 500 $13 A/B testing, custom branding, 24/7 email and chat support, all Free Plan features
Essentials 2,500 $45 A/B testing, custom branding, 24/7 email and chat support, all Free Plan features
Essentials 5,000 $75 A/B testing, custom branding, 24/7 email and chat support, all Free Plan features
Essentials 10,000 $110 A/B testing, custom branding, 24/7 email and chat support, all Free Plan features
Standard 500 $20 Pre-built journeys, custom-coded templates, send time optimization, predictive segmentation, content optimizer, all Essentials Plan features
Standard 2,500 $60 Pre-built journeys, custom-coded templates, send time optimization, predictive segmentation, content optimizer, all Essentials Plan features
Standard 5,000 $100 Pre-built journeys, custom-coded templates, send time optimization, predictive segmentation, content optimizer, all Essentials Plan features
Standard 10,000 $135 Pre-built journeys, custom-coded templates, send time optimization, predictive segmentation, content optimizer, all Essentials Plan features
Premium 500 $350 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 2,500 $350 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 5,000 $350 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 10,000 $350 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 15,000 $465 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 25,000 $620 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 50,000 $815 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features
Premium 100,000 $1,025 Multivariate testing, comparative reporting, advanced segmentation, assisted onboarding, unlimited seats and role-based access, phone support, all Standard Plan features