How to Reduce Your Amplitude Cost

Amplitude offers powerful analytics capabilities, but costs can add up. Here are some strategies to reduce your expenses:

Direct Ways to Reduce Subscription Costs

• Optimize User Licenses: Audit user licenses and remove inactive users. Consider permission sets to grant specific functionalities instead of assigning full licenses for basic needs.
• Data Storage Management: Archive old data and utilize data validation rules to prevent unnecessary data entry that consumes storage.
• Process Automation: Automate manual tasks with workflow and approval processes to reduce the need for additional licenses.

Negotiate with Support

• Discuss Usage Patterns: Contact Amplitude’s support team to discuss your current usage patterns. They might offer discounts based on your specific needs and historical data.
• Negotiate Renewal Rates: Before your subscription renews, negotiate renewal rates with support. Loyalty and commitment to the platform can sometimes lead to better pricing.

Switch to Annual Subscriptions

• Annual Subscriptions: Switching to annual subscriptions often comes with a discount compared to monthly billing. By switching to an annual subscription, you could save 21.82%.

Alternative Solutions

Consider these alternatives to Amplitude for analytics needs:

1. Mixpanel: A powerful analytics platform for understanding user interactions, optimizing product experiences, and driving growth through data-driven insights and targeted engagement strategies.
2. June.so: Product Analytics that works for you.
3. PostHog: An open-source product analytics platform for understanding user behavior, optimizing product experiences, and driving growth through data-driven insights and experimentation.
4. Plausible Analytics: A privacy-focused website analytics tool for tracking website traffic, analyzing visitor behavior, and gaining insights while respecting user privacy and data protection regulations.
5. Umami: A self-hosted analytics platform for tracking website visitors, analyzing user behavior, and gaining insights to optimize website performance, providing an alternative to third-party solutions with full control over data and privacy.

Reducing your Amplitude costs while maintaining robust analytics capabilities is possible with these strategies and alternatives.