Gupshup Reviews - Pros & Cons, Ratings & more - 2025
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Gupshup
68%
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  • Review

    • Gupshup

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    68%

    Gupshup is a leading conversational engagement platform that enables businesses to automate marketing, commerce, and support across 30+ messaging channels. Supporting over 45,000 global brands, it offers advanced AI-driven solutions, seamless API integrations, and real-time personalization to enhance customer interactions. Trusted by prominent clients, Gupshup streamlines communication, boosts revenue, and improves operational efficiency.

    Overview Reviews Deals Videos Pricing Experience Cancellation FAQ Alternatives

    Subscribed Reviews

    68% Subscribed Score

    Analysis

    Gupshup is a robust conversational engagement platform for marketing, commerce, and support automation. It offers a unified API to integrate 30+ messaging channels including WhatsApp, SMS, and voice. Key features include AI-powered bots, analytics, API integration, and seamless deployment for marketers and developers. Compared to competitors like Twilio or WATI, its price may be higher, and customer support can be slow. However, it excels in functionality, scalability, and API speed, making it suitable for enterprises. It’s cost-effective for large-scale campaigns but less so for SMEs. Benefits include ease of use and strong onboarding support, though reporting tools need improvement.

    Subscribed Score Metrics
    24/36 Metric achieved
    Ease of Use
    Measures how simple and intuitive the product is to use, including setup, navigation, and overall user experience
    5/6 Metric Checks
    Security
    Compares the product’s features, quality, and pricing to determine its overall cost-effectiveness.
    4/6 Metric Checks
    Value of Money
    Assesses the product’s ability to protect data, prevent breaches, and comply with industry standards.
    4/6 Metric Checks
    Customer Support
    Reflects the responsiveness, helpfulness, and quality of assistance provided by the product’s support team.
    3/6 Metric Checks
    Integrations
    Evaluates how well the product connects with other tools and platforms, enabling seamless workflows.
    3/6 Metric Checks
    MetricsScore
    Customer Support3/6
    Security4/6
    Ease of Use5/6
    Value of Money4/6
    Integration3/6
    Popularity5/6
    Radar Chart Table View
    Pros & Cons
    Easy-to-use and intuitive platform.
    Smooth API integration and reliable functionality.
    Proactive and responsive support team.
    Comprehensive features for marketing campaigns.
    Customer support speed needs improvement.
    Limited real-time reporting and analytics.
    High pricing compared to competitors.
    Clunky journey management and template processes.

    Reviews of Gupshup from other platforms

    4.4
    (50)
    4.4
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    G2 Review
    4.3
    (31)
    4.3
    (31 Reviews)
    Capterra Review

    Other Alternatives

    Twilio, a versatile cloud communications platform, offers seamless multichannel communication with programmable APIs. Businesses of all sizes benefit from its scalability, global reach, and actionable insights, driving engagement and growth across diverse industries.

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