Braze

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Braze is a leading customer engagement platform trusted by global brands to ingest real-time customer data, orchestrate cross-channel marketing campaigns, and continuously evolve engagement strategies for personalized interactions and long-term loyalty.

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Pricing and Features

Braze pricing varies based on the size and specific needs of the organization. Here is a summary of the pricing structure:

Braze pricing typically ranges from $43,400 to $282,200 per year, depending on the organization’s size.

For organizations with a headcount of roughly 200, prices range from $43,400 to $72,400.
For larger organizations with a headcount around 1000, prices may range from $61,000 to $115,600.
For organizations with a headcount exceeding 1001, the pricing extends from $134,200 to $282,200.

General pricing can also be summarized as follows:

Smaller companies can expect to be on the lower end of a range from $60,000 to $200,000 per year.
Larger enterprises, especially those with more complex needs, may find themselves closer to the higher end of this range.

The costs include charges for per delivered content and usage, and additional costs may be associated with implementation and offboarding, depending on the scope and customization requirements of the product. Braze also offers pricing adjustments for multi-year agreements and various commercial items for negotiation.