Braze - Subscribed.FYI
Customer Relationship Management

Braze

Braze is a leading customer engagement platform trusted by global brands to ingest real-time customer data, orchestrate cross-channel marketing campaigns, and continuously evolve engagement strategies for personalized interactions and long-term loyalty.

Overview

What is Braze?

Braze is the leading customer engagement platform that empowers brands to create meaningful connections with their customers. As a comprehensive customer engagement platform, Braze enables brands to ingest and process real-time customer data, orchestrate cross-channel marketing campaigns, and continuously evolve their customer engagement strategies. Trusted by global brands like Burger King, Delivery Hero, HBO Max, Mercari, and Venmo, Braze helps businesses engage with billions of monthly active users through personalized and contextually relevant interactions.

Why Use Braze?

In the realm of customer engagement platforms, Braze stands out for:

  1. Real-Time Data Processing: Braze allows brands to ingest and process customer data in real time, enabling personalized and timely interactions with customers across various channels.
  2. Cross-Channel Marketing: With Braze, brands can orchestrate and optimize cross-channel marketing campaigns to reach customers where they are most active, ensuring a seamless and consistent brand experience.
  3. Continuous Optimization: Braze empowers brands to continuously evolve their customer engagement strategies based on real-time insights and feedback, driving long-term customer loyalty and retention.
  4. Scalability: Last fiscal year, Braze customers sent approximately 1.5 trillion messages to billions of monthly active users, showcasing the platform’s ability to handle large-scale engagement efforts effectively.

Who is Braze For?

Braze caters to a wide range of businesses and industries, including:

  1. E-commerce Brands: E-commerce brands leverage Braze to deliver personalized shopping experiences, drive conversions, and build customer loyalty through targeted marketing campaigns.
  2. Media and Entertainment Companies: Media and entertainment companies use Braze to engage audiences with relevant content, promote new releases, and increase user engagement across platforms.
  3. Tech Startups: Tech startups benefit from Braze’s scalable and flexible platform to launch targeted marketing campaigns, drive user acquisition, and optimize customer engagement strategies.
  4. Financial Services: Financial services firms utilize Braze to deliver personalized financial advice, promote new services, and enhance customer relationships through tailored communication.

Braze is the go-to platform for brands looking to elevate their customer engagement strategies, drive meaningful interactions, and build long-lasting relationships with their customers. Whether you’re an e-commerce brand, media company, tech startup, or financial services firm, Braze provides the tools and capabilities needed to create impactful customer experiences at scale.

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Customer Relationship Management
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Pricing and Features

Product Tier
Pricing
Features

Braze

Pricing

On-Request

  • Team Collaboration: Collaborate efficiently across teams.
  • Agent Workspace: Provide agents with a unified workspace.
  • Ticketing System: Manage customer support tickets.
  • Knowledge Base: Create self-service resources for customers.
  • Chat and Messaging: Engage with customers in real-time.
  • Multi-Channel Support: Support across various channels.
  • Automation and AI: Streamline workflows with automation.

Experience

Cancellation

Steps to Cancel Braze Subscription.

Canceling your Braze subscription is a straightforward process. You can follow a few simple steps to initiate the cancellation or explore options to switch to a different plan. For detailed instructions, refer to Braze Cancellation Guide.

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Product FAQ

What is Braze?

Braze is a comprehensive customer engagement platform that helps businesses build meaningful relationships with their customers through personalized messaging across multiple channels.

How does Braze help businesses improve customer engagement?

Braze enables businesses to create targeted and personalized messaging campaigns that reach customers at the right time and on the right channel, leading to increased customer engagement and loyalty.

What channels does Braze support for customer messaging?

Braze supports a wide range of channels for customer messaging, including email, push notifications, in-app messages, SMS, and more, allowing businesses to reach their customers wherever they are.

Can Braze help businesses analyze the effectiveness of their messaging campaigns?

Yes, Braze provides robust analytics and reporting tools that allow businesses to track the performance of their messaging campaigns, measure engagement metrics, and optimize their strategies for better results.

Is Braze suitable for businesses of all sizes?

Yes, Braze is designed to scale with businesses of all sizes, from startups to enterprise-level organizations, providing the flexibility and customization needed to meet the unique needs of each business.

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