Reduce Hotjar Subscription Costs 20%: Expert Tips |
Marketing & Analytics


Hotjar is a comprehensive analytics and feedback platform that helps businesses understand and improve the user experience on their websites. Through features like heatmaps, session recordings, and feedback tools, Hotjar provides valuable insights for optimizing website usability and performance. It caters to a diverse audience, including web designers, digital marketers, product managers, and e-commerce businesses.

Save 20% in your Hotjar Subscription with Hotjar

How much can customers reduce their spend with Hotjar?

Up to 20%

Hotjar is an analytics and feedback platform that helps users understand user behavior on their website through heatmaps, session recordings, and surveys. With its user-friendly interface and powerful insights, Hotjar enables businesses to optimize their website’s performance and improve user experience.

How to reduce the cost of an Hotjar subscription

 i – Tricks are what we like to call direct ways to reduce your subscription costs.

  • We haven’t found any current workarounds to reduce your subscription

Additional reduction ways to try to reduce subscription costs:


Optimize User Licenses 

Audit user licenses and remove inactive users. Consider permission sets to grant specific functionalities instead of assigning full licenses for basic needs.


Data Storage Management

Archive old data. Utilize data validation rules to prevent unnecessary data entry that consumes storage


Process Automation: Utilize workflow and approval processes to automate manual tasks, reducing the need for additional licenses.


How to implement a Workaround to reduce subscription for Hotjar

 i – A workaround is using another tool to reduce your subscription.


  • We haven’t found any current workarounds to reduce your subscription  


Additional workarounds to try to reduce subscription costs:


Integrations with Free/Freemium Tools

Explore free or freemium tools like Zapier to automate tasks that might require additional licenses (e.g., basic data cleansing). Consider integrating with freemium tools like Slack for internal team usage

How to reduce Hotjar via bundling

 i – Use one tool to get a discount on another tool.


Get 10% Off the Lowest Selected Hotjar Product When You Buy 2

In addition to Hotjar’s Annual Plan discounts, they also provide a 10% discount on the lowest-priced product when you purchase two products. With Hotjar offering three different product types, you can select one from two different types to qualify for the discount.

Check their pricing plans here:

Additional bundling options to try to reduce subscription costs:


Pairing/Bundling for Discounts

Partner Programs: Check if your company qualifies for partner discounts through partnerships with other software providers (e.g., some cloud storage services offer discounts with Salesforce).


Negotiate with Support. Customer support details of Hotjar

 i – Speak with the Hotjar support team and ask for a discount. 


Discuss Usage Patterns: Contact support and discuss your current usage patterns. They might offer discounts based on your specific needs and historical data.


Negotiate Renewal Rates: Before your subscription renews, negotiate renewal rates with support. Loyalty and commitment to the platform can sometimes lead to better pricing.


Use this for help: Customer support list or google


How to switch to subscription type for Hotjar

 i – Switching to a longer-term contract or changing subscription type is a good way to save.


  • We haven’t found any current subscription types to reduce your subscription


Annual Subscriptions

Switching to annual subscriptions often comes with a discount compared to monthly billing.


Switch to Alternative for Hotjar

 i – Here is a list of similar products that are similar you can switch to for savings.

  • Crazy Egg: A heatmapping and A/B testing tool offering insights into user behavior and website performance to improve conversion rates.
  • Mouseflow: A comprehensive web analytics tool providing session replay, heatmaps, and form analytics to understand and optimize user interactions.
  • Lucky Orange: An all-in-one conversion optimization suite featuring heatmaps, session recordings, and live chat support to enhance user experience and increase conversions.
  • Clicktale: A user experience analytics platform offering behavioral heatmaps, session replays, and journey analysis to optimize website usability and drive conversions.